From Net PR we offer a connective look of the communication processes. The traditional and social media relations impose a logical collaborative resource, contents and ideas. We design communication strategies for companies and brands from the generation of various linkages with target audiences. Simplicity and practicality to get accurately. In a few words: do, activate and produce high-performance communication.
Passionate about communication in the new 3.0 scenario drives the vision of a collaborative network of resources.
With over 20 years of experience in the market in areas of communication, market research, crisis management, publicity and media relations.
Master of Communication Management in Organizations (Universidad Austral) and BA in Social Communication orientation in Public Opinion and Advertising (University of Buenos Aires). She has a master degree in Communication in Complex Organizations in FLACSO.
She was Corporate Comm Manager for 5 years at Ericsson Argentina. Subsequently, consolidated her development in two of the leading communications agencies in Argentina: URBAN PR y Furgang Comunicaciones (LG Electronics, Coca-Cola Argentina, Toyota, HBO Group, UNFPA - Population Fund United Nations Development -, E!Entertainment TV, Discovery Networks, Mc Donald´s, among other accounts).Among the items with greater know-how and development of relationship is that of the TICs.
Believes that a successful PR management is the combination of strategic planning with an innovative implementation.
She began her carrier as the press chief of the national deputy Juan Pablo Baylac and then, for 12 years, she served in two important PR agencies of Argentina: Urban PR and CICMAS Strategy Group. There she was account director for clients such as: Sheraton Pilar Hotel, Claxon TV, Impsat, Toyota Argentina, Personal, Unilever, American Express, Coca-Cola and Telecom Argentina, among others.
Specializing in Brand PR and consultant with extensive experience in comprehensive management of communications, coaching and media training for spokespeople, content development and management of political communication.
Degree in Social Communication at the University of Buenos Aires, specializing in policy and planning.